Developing a mobile application (app) is a great way to build brand exposure and links at a time. The key is marketing and getting people to link to the application page on your site.
Most of the successful app companies do a lot of marketing. It's no different than link building for SEO. You need to make people aware, and offer something they will want to share with others.
Another way to make this easier is to go to market niches rather than mass appeal. Let's say that mothers are the customer base. Create an application in baby names. This way you can target sites, blogs, forums, newsletters, and writers who cover the topic.
The key here is to have a section on its website dedicated to this application for people to link to your site to link to sites like iTunes.
Most of the successful app companies do a lot of marketing. It's no different than link building for SEO. You need to make people aware, and offer something they will want to share with others.
Another way to make this easier is to go to market niches rather than mass appeal. Let's say that mothers are the customer base. Create an application in baby names. This way you can target sites, blogs, forums, newsletters, and writers who cover the topic.
The key here is to have a section on its website dedicated to this application for people to link to your site to link to sites like iTunes.
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